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Cancer Commentary - Caring About Cancer

Journeys: Encouragement Card Line from Hallmark

by Gloria Gamat on October 3rd, 2007

hallmark_card_journeys.jpgI grew up with Hallmark Cards, they have just the card for anything at all. What’s most surprising is that, whatever emotion you are in, there is a Hallmark card that seems personalized for you.

With this Hallmark “trademark” they’ve launched a new card line called Journeys, encouragement cards for your friends and love ones who are facing some difficulties in life. Yes folks, including cads for those who have cancer: either recently diagnosed or recovering .

In response, Hallmark is introducing “Journeys,” a collection of 176 greeting cards that help people through a difficult time, empathize with them, celebrate a success, or simply brighten their day with a smile.

The messages in the Journeys cards range from serious to light-hearted and religious to secular. All are written with a warm, authentic, casual and sometimes humorous feel. Some cover specific events, such as cancer treatment, rehab, divorce, job loss, diet support, and adoption, while others are appropriate for more general situations, like celebrating a personal victory or simply saying thanks.

The expert writers behind the development of Journeys considered four main themes when developing the line: coping, hoping, healing, and joy.

Well, if you haven’t found it yet, check out Hallmark Cards’ Journeys.

Did I say already that I grew up with Hallmark Cards? ;-)

[In Photo: Cover: No matter what you need, I’ll be here. Anytime night or day.
Inside: Kinda like a convenience store (without the frozen burritos).]

This is not a sponsored post.

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